Allied Marketing sells 300+ SKUs, spread across multiple categories, comprising leading global brands. Our sales network covers all important channels nationwide.
Modern Trade Channel
It entails a more planned approach in managing distribution and logistics. It includes the larger players like supermarket chains, hypermarkets and local modern trade. We have clear time-slots for the replenishment of different products. Our team is very vigilant in keeping the fill rate higher than safety stock. Our modern trade manages and key account managers are across Pakistan who maximize their growth by real-time tracking, coordinated approach and understanding their customer base.
General Trade Channel
- Covers the Wholesale (Large scale mandis) & Scattered – wholesale segment.
- Covers Self Service & Small Grocery stores.
- Covers Special Accounts like Pharmacies & Small Eateries.
- Covers HORECA (Hotels, Restaurants ,Cafes) & OOH channels.
